// case_study_detailsReal Anonymized Result
Plumbing Contractor, Omaha NE
High customer acquisition costs on search ads
The Challenge
Paid search ads were costing the plumber $95+ per click, with most budget burned by competitor clicks and non-local queries.
Strategy & Tech Stack
We optimized their Google Map pack setup and implemented local schema tags on their site to rank naturally for emergency terms.
local seoorganic map pack optimizationcustom website
Result & Outcome
Achieved position #1 for emergency searches, bringing in 38 direct inbound emergency service calls completely organically.
| Metric | Value Achieved |
|---|---|
| Key Growth Metric | 38 calls in 45 days |
| Summary Outcome | Ranked #1 for 'emergency plumber' |